Words Matter

By Barb Kachelski, CAE


Two years ago, my sister and her family lived with us for a couple of months as they settled her kids into school and searched for a more permanent home. She asked my advice in finding “a bank.” I told her she was on her own if she were looking for a bank, but I’d gladly help her find a credit union. To her, the difference didn’t matter, and she happily took my advice to join a credit union.

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Marketing in the Mall

Posted by Erin Templer

I saw something last weekend that really caught my attention, and I knew immediately that I had to take a picture of it and post it on the Nexus blog to share with everyone.


While I was in Green Bay, Wis. doing a little shopping, I saw this ad for Pioneer Credit Union painted on the wall.

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