Credit Union Marketing | CU Management

Marketing

young woman with long brown hair sitting at café counter using smartphone to rate experience using scale of smiley faces ranging from happy to unhappy

Article

June 01, 2021

Closing the Satisfaction Gap

Closing the Satisfaction Gap

Stephanie Schwenn Sebring

13 minutes

couple getting keys to home

Article

May 28, 2021

Remove Mortgage Closing Stress So Members Can Focus on the Getting the Keys

Remove Mortgage Closing Stress So Members Can Focus on the Getting the Keys

Alison Barksdale

4 minutes

smiling young Asian woman uses app on smartphone while holographic images of technology infrastructure glow around her

Article

May 26, 2021

Tech Time: Crafting a Technology Infrastructure

Tech Time: Crafting a Technology Infrastructure

Stephanie Schwenn Sebring

3 minutes

plan ahead printed on recycled paper stuck with red pin to cork board

Article

May 20, 2021

Inside Marketing: What 2020 Taught Us About Branding and Customer Service in a Crisis

Inside Marketing: What 2020 Taught Us About Branding and Customer Service in a Crisis

Samantha Hall

3 minutes

young woman red cap laptop

Blog

May 17, 2021

Here’s How to Bring Gen Z Into the Credit Union Movement

Here’s How to Bring Gen Z Into the Credit Union Movement

Lucas Mill

6 minutes

millennial word cloud

Article

May 14, 2021

When Young People Meet Credit Unions: The Power of Perception

When Young People Meet Credit Unions: The Power of Perception

Arnessa Belin

5 minutes

wooden sign pointing left saying next steps

Article

May 05, 2021

Alternatives FCU Programs Support Members’ Transitions

Alternatives FCU Programs Support Members’ Transitions

Reiley Schoen

6 minutes

Heather McKissick video landing tile

Video

May 03, 2021

‘The House That Credit Unions Built’

‘The House That Credit Unions Built’

Heather McKissick, I-CUDE

3:09

CUES managing editor and publisher Theresa Witham

Article

May 01, 2021

What’s Good Right Now

What’s Good Right Now

3 minutes

student with a laptop in the classroom

Blog

April 28, 2021

Idaho Central Credit Union Sets New Financial Literacy Standard

Idaho Central Credit Union Sets New Financial Literacy Standard

Rachelle Maceno

2 minutes

tick placed in excellent checkbox on customer service survey

Article

April 23, 2021

Mortgage Communication Best Practices: One Survey Won’t Cut It

Mortgage Communication Best Practices: One Survey Won’t Cut It

Alison Barksdale

3 minutes

executives hold up gears together in the sunset

Article

April 22, 2021

Cooperatives Work Together to Build Keep It Co-Op! Park

Cooperatives Work Together to Build Keep It Co-Op! Park

Denise Wymore

4 minutes

smartphone showing a savings app with a piggy bank

Blog

April 21, 2021

Use Data to Help Members Better Manage Everyday Spend

Use Data to Help Members Better Manage Everyday Spend

Corey Gross

4 minutes

A postcard showing a family in front of their new house hangs against a bright blue wall

Article

April 19, 2021

Postcards From the Future

Postcards From the Future

Bryn C. Conway, MBA, CUDE

8 minutes

chalkboard congrats sign in shape of house stuck into a celebratory red velvet cake

Article

April 15, 2021

Inside Marketing: 3 Steps to Ensure Your Members Feel Valued

Inside Marketing: 3 Steps to Ensure Your Members Feel Valued

Sue Woodard

4 minutes

white smartphone next to shiny red heart in front of green wooden wall

Article

April 01, 2021

Mobile Banking: What’s Not to Love?

Mobile Banking: What’s Not to Love?

Stephanie Schwenn Sebring

13 minutes

pink smartphone with earbud headphone cord curled into a heart shape

Article

April 01, 2021

A Banking Lifeline

A Banking Lifeline

Stephanie Schwenn Sebring

4 minutes

Article

March 18, 2021

Inside Marketing: Becoming the Wendy’s of the Credit Union Space

Inside Marketing: Becoming the Wendy’s of the Credit Union Space

Haleigh Tomasek

4 minutes

Liz Garster landing tile

Video

March 16, 2021

Differentiating Member Service Through Coaching

Differentiating Member Service Through Coaching

Liz Garster

48:30

business woman's hand drawing three steps on chalkboard

Blog

March 15, 2021

Three-Tier Diversity Engagement Initiative

Three-Tier Diversity Engagement Initiative

Felicia Hudson Hannafan

1 minute

two puzzle pieces added together create a lightbulb drawn on chalkboard by a hand

Article

March 09, 2021

A Winning Combination for Financial Institutions

A Winning Combination for Financial Institutions

Ken Burns, CCE

3 minutes

finger pointing at social connection lines with bright light behind

Article

March 04, 2021

Increasing Member Touchpoints Under the Urgency of the Pandemic

Increasing Member Touchpoints Under the Urgency of the Pandemic

Shanon McLachlan

3 minutes

overhead view of person sitting in yellow armchair using laptop next to digital image of marketing icons

Article

March 01, 2021

Digital Delivery and Marketing, 2021 Edition

Digital Delivery and Marketing, 2021 Edition

Stephanie Schwenn Sebring

14 minutes

thumbs up and five yellow stars

Article

February 26, 2021

Building Member Loyalty Through Change

Building Member Loyalty Through Change

Shanon McLachlan

3 minutes

Bolun Li landing tile

Podcast

February 25, 2021

Personal Finance App’s ‘Pineapple Points’ Connect Credit Unions to Gen Z

Personal Finance App’s ‘Pineapple Points’ Connect Credit Unions to Gen Z

Bolun Li

29:40

person forming camera frame with fingers with digital illustration of a video player in the frame

Article

February 18, 2021

Inside Marketing: Valuable Marketing Visuals

Inside Marketing: Valuable Marketing Visuals

Stephanie Schwenn Sebring

3 minutes

one block of many with a person on them moves on paper airplane off to right

Blog

February 15, 2021

Three Ways to Differentiate Your Member Service with Coaching

Three Ways to Differentiate Your Member Service with Coaching

Liz Garster

3 minutes

illustration of artificial hand holding a heart

Article

February 12, 2021

Bringing Together the Credit Union Heart and Head with Data

Bringing Together the Credit Union Heart and Head with Data

3 minutes

happy young students studying books

Article

February 08, 2021

Three Actionable Ideas From Gen Zers on How to Reach Their Peers

Three Actionable Ideas From Gen Zers on How to Reach Their Peers

Bolun Li

4 minutes

digital illustration of an option laptop displaying data analytics reports and graphs

Article

February 01, 2021

Tapping Into Social Media Data

Tapping Into Social Media Data

3 minutes

You have reached your limit of two, free pieces of content this month. Please subscribe for more.

Already a CUES member or subscriber? Log in.

Access more content when you subscribe.

No credit card. No membership. No obligation.

CUES members do not need to subscribe. CU Management is already a benefit of membership.
Not sure if you're a member? Click here.